由于食物的烹制方式种类很多，所以不同烹饪方式的食物需要有针对性的进行打包，这样才能够确保食物的口感、美观等等，那么作为个体商家的我们，在选择外卖包装袋需要考虑哪些问题？

As there are many kinds of cooking methods of food, food with different cooking methods needs to be packaged in a targeted way, so as to ensure the taste, beauty and so on. Then, as individual businesses, what issues should we consider when choosing takeaway packaging bags?

1、价格成本：包装成本一定事先要有严格预算，控制在平均客单价5%以内。高于这个范围就会增加外卖的成本负担，商家应慎重选择。

1. Price cost: the packaging cost must be strictly budgeted in advance and controlled within 5% of the average customer unit price. Higher than this range will increase the cost burden of takeout, and businesses should be careful in choosing.

2、是否易变形：哪些容易被挤压变形影响口感的品类需要注意，比如：蛋糕甜品类。

2. Whether it is easy to deform: which categories that are easy to be squeezed and deformed to affect the taste need attention, such as cake desserts.

3、是否耐高温：不能用PET的包装来放高温的汤品，热炒的菜品，容易融化和有异味。

3. Whether it is high-temperature resistant: PET packaging can not be used to put high-temperature soup and fried dishes, which are easy to melt and have peculiar smell.

4、密封性好不好：像很多环保材料本身质感很好、材料天然，就是手感较软，密封性不够高，装放带汁水的菜品容易撒漏，这也是商家要考量的地方。

4. Good sealing: for example, many environmental protection materials have good texture and natural materials, but they have a soft feel. The sealing property is not high enough, and dishes with juice are easy to leak. This is also what businesses should consider.

标准一：重要的是其功能性，这个标准高于其他一切考量。

Standard 1: the most important thing is its functionality, which is above all other considerations.

功能性包括：不易破损、不变形、不撒漏、不串味儿、保温、方便、口感佳。毕竟用户点外卖基本核心的需求是食物，包装如果不能包装菜品质量，一切免谈。

Functions include: not easy to be damaged, not deformed, not leaking, not smelling, heat preservation, convenience, and good taste. After all, the basic core demand of users for takeout is food. If the packaging can't package the quality of dishes, everything is off the table.

标准二：先满足“标准一”后，兼顾在成本预算内增强用户体验感。包装的成本一定要跟客单价匹配。

Standard 2: first meet "standard 1" and then enhance the user experience within the cost budget. The cost of packaging must match the unit price per customer.

如果商家走极致性价比的路线，包装应走简洁、实用路线，切忌画蛇添足配套过多的纸盒、腰封等装饰大于功用的东西。

If the business takes the route of extreme cost-effectiveness, the packaging should follow the simple and practical route. It is forbidden to gild the lily by matching too many cartons, waist seals and other things with decoration greater than function.

一方面是成本占比过高，顾客来消费的大原因不是包装而是冲着定价便宜来的，降低了店铺的毛利，另一方面是因为低客单价店铺属于高频消费品类，过于繁复的包装制造了过多的垃圾，造成消费者的心理负担。更多相关内容的了解就来我们网站//www.katc3.com咨询看看吧。

On the one hand, the cost is too high, and the main reason why customers come to spend is not packaging but cheap pricing, which reduces the gross profit of the store; on the other hand, because low customer unit price stores belong to high-frequency consumer goods, too complicated packaging creates too much garbage, causing psychological burden to consumers. For more information, please visit our website //www.katc3.com Let's consult.