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讲讲外卖打包袋包装的重要性
来源:www.katc3.com 发布时间:2023-05-09 浏览次数:122
外卖的核心虽然是食物,但是外卖打包袋的包装也是很重要的,如果店家的外卖包装袋太过“邋遢”的话,会给消费者留下一种不好的印象,消费者也许不会再次关顾。今天小编就给大家讲讲外卖打包袋包装的重要性。
Although the core of takeout is food, the packaging of takeout bags is also very important. If the store's takeout bags are too "messy", it will leave a bad impression on consumers, and they may not pay attention again. Today, the editor will talk to you about the importance of packaging takeout bags.
随着越来越多APP的问世,外卖行业的发展可以说是很迅速的,给日常生活带来的诸多改变之一就是可以随时随地方便的叫外卖了,午饭、加班餐甚至下午茶,都可以通过一个手机App下单实现之后,从送餐员手中接过各式各样的外卖打包袋,几乎成为现代生活的每日打卡之事。
With the emergence of more and more apps, the development of the delivery industry can be said to be very rapid. One of the many changes brought to daily life is the convenience of ordering delivery anytime and anywhere. Lunch, overtime meals, and even afternoon tea can be ordered through a mobile app, and after receiving various delivery bags from the delivery staff, it has almost become a daily check-in in modern life.
于是外卖变成餐饮行业激烈竞争的一个延伸阵地。在一个传统的餐饮消费流程中,除去菜式、口味这一类硬选项,一家餐厅的装修风格、服务水准是我们挑选餐厅的重要指标,这类显性特征往往被认为代表了餐厅的个性和价值取向。形象一点比喻的话,它们就像是某种交互界面,是店家和消费者沟通的一步。它或许不是必须技能,但肯定是溢价技能之一。
As a result, takeout has become an extension of the fierce competition in the catering industry. In a traditional dining consumption process, apart from hard choices such as cuisine and taste, the decoration style and service level of a restaurant are important indicators for us to choose a restaurant. These explicit characteristics are often considered to represent the restaurant's personality and value orientation. To put it metaphorically, they are like some kind of interactive interface, a step in communication between the store and consumers. It may not be a necessary skill, but it is definitely one of the premium skills.
外卖打包袋
在外卖生意上,实现这一功能的是外卖打包袋:除去不可控的配送因素,愉悦的外卖体验通常始于一个令人印象深刻的包装。这种印象深刻,有时候来自于功能性,比如能很好地解决洒落、串味、保温等问题;有时候来自于美观,比如更好的包装材质和设计感;有时候来自于贴心,比如随餐食附送湿纸巾、口香糖甚至问候小卡片等。
In the delivery business, the one that achieves this function is the delivery bag: excluding uncontrollable delivery factors, a pleasant delivery experience usually starts with an impressive packaging. This kind of impression is profound, sometimes due to functionality, such as being able to effectively solve problems such as scattering, cross flavor, and insulation; Sometimes it comes from aesthetics, such as better packaging materials and design sense; Sometimes it comes from thoughtfulness, such as accompanying wet tissues, chewing gum, or even greeting cards with meals.
好的外卖打包袋包装必须兼顾设计、营销效果与成本,而不同类型的餐厅在设计外卖打包袋时对这三方面也有不同考量。您有定制外卖包装袋的需求就来我们网站//www.katc3.com咨询吧!
A good takeout packaging must balance design, marketing effectiveness, and cost, and different types of restaurants also have different considerations for these three aspects when designing takeout packaging. If you have a need for customized delivery packaging bags, please come to our website //www.katc3.com Consult!
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