小吃商家为什么需要定制食品包装盒?
来源:www.katc3.com 发布时间:2021-09-22 浏览次数:122
食品包装盒是很多小吃商家、糕点店等店铺的常用产品,所以很多的商家都在寻找合适厂家来为自己进行定制,为什么这么多的商家需要食品爆包装盒呢?下面壹诺包装就来为大吉讲解一下:
Food packaging box is a common product in many snack businesses, pastry shops and other stores, so many businesses are looking for suitable manufacturers to customize for themselves. Why do so many businesses need food packaging boxes? Next, let's explain to Daji:
1、保护功能
1. Protection function
保护功能,也是包装基本的功能,即使商品不受各种外力的损坏。一件商品,要经多次流通,才能走进商场或其它场所,到消费者手中,这期间,需要经过装卸、运输、库存、陈列、销售等环节。在储运过程中,很多外因,如撞击、污浊、光线、气体、细菌......等因素,
The protection function is also the basic function of packaging, even if the goods are not damaged by various external forces. A commodity can enter a shopping mall or other places and reach consumers only after multiple circulation. During this period, it needs to go through loading and unloading, transportation, inventory, display, sales and other links. During storage and transportation, there are many external factors, such as impact, pollution, light, gas, bacteria, etc,
2、便利功能
2. Convenience function
所谓便利功能,也就是商品的包装是否便于使用、携带、存放等。一个好的包装作品,应该以"人"为本,站在消费者的角度考虑,这样会接近商品与消费者之间的关系,增加消费者的购买欲,对商品的信任度,也促进消费者与企业之间沟通。我想,很多人购买易拉罐装的饮料时,都喜欢开盖时的那一声"啪"带来的快感。
The so-called convenience function is whether the packaging of goods is easy to use, carry and store. A good packaging work should be "people-oriented" and consider from the perspective of consumers. This will approach the relationship between goods and consumers, increase consumers' desire to buy, trust in goods, and promote communication between consumers and enterprises. I think many people like the pleasure of the "pop" when opening the lid when they buy drinks in cans.
3、销售功能
3. Sales function
以前,人们常说"酒香不怕巷子深"、"一等产品、二等包装、三等价格",只要产品质量好,就不愁卖不出去。在市场竞争日益强烈的今天,包装的作用重要性也为厂商深谙。人们已感觉到"酒香不怕巷子深"。如何让自己的产品得以畅销,如何让自己的产品从琳琅满目的货架中跳出,只靠产品自身的质量与媒体的轰炸,是远远不够的。
In the past, it was often said that "the aroma of wine is not afraid of deep alleys", "first-class products, second-class packaging and third-class prices". As long as the product quality is good, there is no worry that it can not be sold. In today's increasingly competitive market, manufacturers are well aware of the importance of packaging. People have felt that "the smell of wine is not afraid of the depth of the alley". How to make their products sell well and how to make their products jump out of the dazzling shelves, it is far from enough to rely on the quality of the products themselves and the bombing of the media.
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